We speak with Chris Ballard, writer for Sports Illustrated, about his latest book .... "The Plunge: Maverick Swimmers, An Unlikely Quest, and the Transformative power of Cold Water." The book explores why so many people around the world willingly and even eagerly plunge themselves into very cold water - including some who engage in what is called Ice Swimming, which involves swimming fairly significant distances in water that is literally ice cold. What sort of pleasure can possibly be derived from engaging in such activity? What happens to the body physiologically? The author not only studied the phenomenon- but actually engaged in it himself.
Morning Show - 06/17/26